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Wondering What Responsive Web Design Is?

Posted by on Tue, Jun 25, 2013

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Smartphones are becoming an integral part of our life. No matter what you do and where you are from, Smartphone is considered to be a must have gadget. It’s not only a fashion accessory, in fact it is practically your key to the world. Smartphones can do pretty much everything a desktop PC can, in some cases, they can do it better. People use them to access internet on the go, chatting, data sharing, taking images, sending tweets and touts, oh and if they want to make an old-fashioned call, it can do that for you as well. With that said, webmasters around the world felt the need to represent their websites as efficiently and effectively on the Smartphones as they can be viewed on any standard PC and the fact that a 55% rapid increase in the Smartphone global subscription in the year 2012 alone, compelled them to come up with something that enables their websites to be viewed without compromising the texture, design and content. Hence, the concept of Responsive web design emerged.

What is Responsive Web Design?

Responsive web designing is a technique used by the web designers to design a website that enables a website to adjust according to the gadgets screen resolution without damaging or cropping any content of the website. So a viewer can see a website exactly how it can be viewed on a desktop PC. Long and short of it, it means, one URL, one content, CSS3 media queries and one code, combine all these ingredients and they function seamlessly on multiple devices. Meaning, the design and the development of a website responds smoothly to the requirements of a user, the screen size of the gadget and to the platform.  The key to a successful responsive web design is creating a flexible grid, flexible image and CSS3 media queries and screen resolutions.

Why Do I Create a Responsive Web Design?

The answer to this question is very simple. Smartphone is the gadget of the future and the astounding facts are the proof of this statement. According to ComSocre survey held in 2012, mobile internet users have gone up from 800 million mark and expected to reach the staggering 1.9 billion mark by the year 2015. As compared to that, Desktop population is expected to reach the 1.6 billion score. With that rate, mobile internet users are going to dominate the desktop users with crushing authority. These 1.9 billion mobile internet users are your potential customers and you can only have access to them through a successful responsive web design.

Advantages of Responsive Web Design

The biggest advantage that you can get by having a responsive web design is that it saves costs. Instead of having two different versions of your websites for desktops and Smartphones, you can have a single website that can be viewed on both platforms without any problem. It is also beneficial from SEO point of view as you can focus on one website’s optimization instead of two. This ultimately results in high performance rate of the web thus making it popular among the masses.

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